I am rounding the final point of my Bachelor of Design with fortunate to move into the second, more evolved stage of my experience as a student. I am endlessly engaged in my experiences as a multi-disciplinary designer; my aim is to expand my knowledge across industry ecosystems and extract leading trends, innovative initiatives, and emerging technology. The essence of my approach to creativity is explorative and integrative; I find it helps me reveal industrial thresholds in innovation and amplifies the impact of emerging technologies.
My background in Advertising and brand identity enables me to specifically target consumer / user perceptions and relationships within the industrial ecosystem. The difference I strive to make through my design is to sustain or evolve a solution with strategic foresight. The course of Trait.Des is driven by creative strategy and steered by convergence and integration - the edge I offer is a developed sense of disruption.